About this Course

We get asked constantly about the apps we use, how we take photos and how to master Instagram so we wanted to pull together the perfect mini-course on how to perfect your Instagram and imagery!

In this mini-course, you will learn the essentials to designing your visual brand, some of our favorite secrets to Instagram, we'll give you the inside scoop on our favorite apps and even a dive into the why and how of hashtags complete with a list of our faves.

Course curriculum

  • 1
    GETTING STARTED
    • INTRODUCTION
  • 2
    PHOTOGRAPHY & VIDEOGRAPHY
    • FILTERS FOR COLORISTS 101
    • FOCAL POINT
    • KEEP IT CLEAN & USE NEGATIVE SPACE
    • SELFIE-DONE-RIGHT
    • IT'S ABOUT THE STORY
    • KEEP CONSISTENT IMAGERY
  • 3
    TOOLS & TIPS
    • GEOTAGGING
    • MANAGING YOUR FILTERS
    • CHECK WHO IS FOLLOWING YOU BACK
    • KEEPING CONTENT CLEAN
    • TYPOS ARE NO LONGER SET IN DIGITAL STONE
    • SPEED UP FEED LOADING TIMES
    • CHANGE THE COVER IMAGE ON YOUR VIDEOS
    • COMPARE ORIGINAL TO FILTERED
    • USE LOCAL HASHTAGS
  • 4
    HASHTAGS & MARKETING
    • HIDE YOUR HASHTAGS
    • GET NOTICED BY BIG BRANDS
    • CUSTOM HASHTAGS
    • THE BUSINESS OF BALAYAGE'S ULTIMATE HASHTAG LIST
  • 5
    {FREE} APPS WE LOVE
    • BEST FOR EDITING
    • BEST FOR VIDEOS
    • BEST FOR GRAPHICS
    • BEST FOR ANALYTICS
  • 6
    WHAT'S NEXT?
    • BUILDING YOUR BUSINESS BEHIND THE CHAIR

Instagram 101

Mastering your Feed, Hacking Instagram and Creating a Following